Price Increases Do Not Stop Austria's Population from Traveling

The economic uncertainty and rising prices in almost all areas of life apparently have little effect on the travel enthusiasm of Austrians. According to the current "Deloitte Summer Survey," three-quarters of respondents plan to take at least one vacation trip this year. An average of around 1,500 euros per person is budgeted for this. For half of the travelers, the vacation budget remains unchanged compared to the previous year, while 27 percent even want to spend more money.

Summer Vacation Remains a Fixture – Despite Rising Living Costs

“Summer vacation is sacred to Austrians – not even the tense economic development in the country can change that,” emphasizes Orsolya Hegedüs, Partner at Deloitte Austria.

Europe and Austria Remain Popular

Long-distance travel is hardly on the agenda for 2025: 71 percent of respondents want to stay within Europe, and 43 percent are traveling domestically. This is a pleasing development for the domestic tourism industry, which continues to benefit greatly from local guests.

Sustainability Gains Importance – But Without Additional Costs

Alongside the desire for relaxation, a growing environmental awareness is coming to the forefront. 63 percent of respondents state that sustainability is important to them when on vacation. Many focus on gentle interaction with nature (59%) and resources (55%) or consciously avoid using a car at the vacation destination (33%).

“More and more people are striving to reduce their CO₂ emissions when traveling. However, many are currently not yet willing to pay a premium for a sustainable vacation – a change in mindset is needed here,” explains Harald Breit, CEO of Deloitte Austria.

Public Transport as the Key to Sustainable Mobility

Very few travel in a truly climate-friendly manner: 60 percent still travel by their own car, 47 percent fly on vacation. Only 21 percent use the train, 11 percent the bus. According to the study, there is interest in better infrastructure: 77 percent want more public transport at vacation destinations, 76 percent demand an expansion of rail connections.

“Conscious travel away from mass tourism is increasingly coming into focus. Now it is important to meet this growing need with a corresponding offer,” summarizes Harald Breit. “Politics and the tourism industry are equally challenged. In the long run, sustainable offers provide a real competitive advantage.”

(Ed.)

This article has been automatically translated, read the original article here.