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Eurovision Song Contest has a new logo

Das neue ESC-Logo.
Das neue ESC-Logo. ©eurovision.tv
Whether the Eurovision Song Contest 2026 will be held in Vienna or Innsbruck is still unclear. However, it is certain that the mega event, on the occasion of the 70th edition next year, will receive a new logo.

The renewed logo for the Eurovision Song Contest emphasizes a variety of colors as well as a new font and will be used from now on, as the responsible European Broadcasting Union (EBU) announced in a release on Monday.

New ESC Logo Ahead of Eurovision Song Contest 2026 in Austria

The heart, which previously replaced the "V" in "Eurovision," is retained in the new appearance. However, it also appears as a colorful 3D element that seems to pulse and replaces the zero in "70" - a reference to the round anniversary of the international singing competition. Also integrated is the motto "United by Music." "This refresh honors 70 fantastic years and simultaneously leads the brand into an exciting future. It is bold, playful, and full of heart - just like the contest itself," ESC Director Martin Green is quoted as saying. The previous logo is more than 20 years old. It has been used since the ESC 2004 in Istanbul.

(APA/Red)

This article has been automatically translated, read the original article here.

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