Heat Causes Slump in Taverns During the Day

"When it's 35 degrees, people are less likely to sit in the beer garden and consume there. They are also more cautious with alcohol," said Alois Rainer, chairman of the WKÖ Gastronomy Association, to the APA on Thursday.
Loss of Revenue in Restaurants Hardly Compensable in the Evening
For businesses, the loss of revenue on hot days is hardly compensable during the somewhat cooler evening hours. "What you lost during the day cannot be made up in the evening," said Rainer. However, this does not apply to all areas: In outdoor pools or at lakes, for example, revenues flourish in summer temperatures. Thirst is increasingly quenched with non-alcoholic beverages in the heat. From Rainer's perspective, this is not only due to the temperatures: "A societal change is taking place. People are more health-conscious and generally drink less alcohol. As a restaurateur, you have to adapt to that."
(APA/Red)
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