Bitcoin on the Rise: Price Approaches Record Level

Bitcoin continues its price increase and is once again approaching a historical high.
On Monday morning, the oldest cryptocurrency showed significant gains. On the Bitstamp trading platform, Bitcoin rose to as much as 122,155 US dollars. Around 7 a.m., the price was quoted at around 121,700 dollars – about 5,000 dollars more than on Friday.
Institutional Demand Drives the Price
According to analyst Rachael Lucas from the crypto service provider BTC Markets, institutional investors in particular are responsible for the current increase. She pointed to purchases by companies as part of their financing strategies as well as inflows into exchange-traded Bitcoin funds (ETFs). Geopolitical developments also influence demand: New US tariffs on imported gold are directing investors increasingly towards digital alternatives like Bitcoin.
Gold Concerns Strengthen Bitcoin as a Store of Value
According to Lucas, the combination of supply chain issues and political uncertainties in the gold market positively impacts Bitcoin. "As a borderless and duty-free store of value, Bitcoin is increasingly gaining importance among investors," she explained to Bloomberg.
Review of Developments in July and August
In mid-July, Bitcoin reached a new all-time high of $123,236. Subsequently, the price temporarily fell to around $112,000 before recovering since the beginning of August. Already on the weekend before the current increase, the cryptocurrency had gained around $3,000.
Bitcoin Price Development 2025 to 2026
Forecast models predict a significant price increase. For 2025, an average price of about €156,873 (+50% compared to the current price) is expected, with pessimistic scenarios around €125,500 and optimistic ones up to €209,164. For 2026, prices could average nearly €293,000, with potential peaks even significantly higher.
Despite the positive outlook, Bitcoin remains volatile and susceptible to regulatory interventions, economic fluctuations, and market sentiments. Therefore, careful risk management and a long-term investment horizon are crucial.
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