So many tourists paid for a day ticket in Venice this year
Ten euros for a day trip to Venice - this amount had to be paid by visitors since Easter on several holidays and weekends to enter the historic old town of Venice.
720,000 People Paid Day Ticket in Venice in 2025
The fee was collected over the months of April, May, June, and July. During this period, 720,000 paid day visitor vouchers were issued, bringing the municipality revenues of around 5.4 million euros. For comparison: In the first testing phase in 2024, a total of 485,000 paying visitors and about 2.4 million euros in revenue were recorded over 29 days.
This year's testing phase included almost twice as many days. Fridays were introduced as chargeable days, along with a new pricing system. Tourists had to pay five euros when booking at least four days in advance. The amount doubled to ten euros for short-term bookings within three days before the visit. Also, in this second testing phase, the city of Venice relied on a multilingual platform (https://cda.ve.it). About 140 personnel - including stewards and city police officers - were on duty daily. In total, over 445,000 QR codes were checked. Around 2,500 administrative offense proceedings were initiated.
Venice Evaluates Data from Second Testing Phase
"The results confirm the correctness of the city administration's decision," said Budget Councillor Michele Zuin. "The system also worked in the second year of testing and showed that it is possible to combine the regulation of daily tourist flows with accessibility and transparency for visitors," he said. "The obligation to book in advance has contributed to more responsible behavior. Additionally, the exemptions for students and residents of the Veneto region have simplified usage without causing problems. The goal is not to increase revenue: The funds obtained, minus administrative costs, benefit the residents and local businesses, for example, by maintaining the reduced waste fee."
"The collected data will now be compared with other databases of the city, the region, and the state to assess the impact on daily visitor flows," said Tourism Councillor Simone Venturini. The testing phase now moves into the evaluation phase. Detailed data will be published next week.
(APA/Red)
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