International Childhood Cancer Day: Golden CGI Ribbons on Vienna Landmarks

Almost everyone knows that Valentine's Day on February 14th is dedicated to lovers, but hardly anyone knows that the very next day, February 15th, is International Childhood Cancer Day. Established in 2002, this day represents the challenges in the fight against childhood cancer and aims to raise awareness of this disease, as well as draw attention to children and adolescents with cancer and their families. For this reason, the Children's Cancer Aid Vienna-NÖ-Bgld and Physixe, the leading agency for CGI and Mixed Reality videos from Vienna, have adorned several Viennese landmarks with a gigantic golden ribbon to make a strong statement against cancer in children. This symbol is meant to highlight the invaluable importance of children and underscore the urgency of protecting them. By wearing, posting, or sharing this symbol worldwide, people show their solidarity with the brave children and adolescents fighting cancer. The campaign, implemented by all participants for a good cause, is supported by the Children's Cancer Aid Austria as well as dozens of influencers, nano-influencers, and private individuals who shared the campaign on social media, reaching hundreds of thousands of people in a short time.

René Mulle, chairman of the Children's Cancer Aid for Vienna, Lower Austria, and Burgenland: “International Childhood Cancer Day reminds us that the fight against cancer does not only take place in the hospital. It affects the whole life and challenges the entire family. It is all the more important that affected families know: They are not alone. With this digital campaign, we want to set a sign of solidarity where people can see it regardless of age, place of residence, or social background - on social media. Our goal is to strengthen the community through this initiative and create a sense of connectedness that shows its effect across all borders.”

Childhood Cancer in Numbers

Every year, about 300 children and adolescents in Austria are diagnosed with cancer, with about two-thirds being under 14 years old. The most common diagnostic groups include acute leukemias, accounting for about one-third of the cases, followed by brain tumors, tumors of the central nervous system, and lymphomas. Overall, there are more than 100 different types of cancer.

What the Children's Cancer Aid Vienna/ Lower Austria / Burgenland Does

The Children's Cancer Aid Vienna was founded in 1986 by affected parents as the Children's Cancer Aid Parents' Initiative, the first of its kind, to support children and adolescents with cancer and their families. This led to the creation of other associations, such as the research institute at St. Anna Children's Hospital and the Austrian Children's Cancer Aid. One of the most important services of the Children's Cancer Aid for Vienna, Lower Austria, and Burgenland is mobile care – assistance that comes directly to where it is most needed: home, to provide the little fighters with the best possible care in a familiar environment. The dedicated team of nursing staff, therapists, and psychologists supports families and children in their usual environment, helping them better cope with the difficult everyday life, relieving parents, and creating time for what is essential.

The team of the Children's Cancer Aid for Vienna, Lower Austria, and Burgenland is there to listen, help, and make everyday life a little easier – whether through mobile services, financial support, or unbureaucratic advice. It is not only the practical help but above all the heart and humanity that distinguish the work of this so necessary aid organization.

“Thanks to the support of donors, we were able to accompany and relieve numerous families last year. Every moment of support, every smile we share together, is a sign that hope can shine even in the darkest times,” says René Mulle, chairman of the association.

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This article has been automatically translated, read the original article here.